Gucci to continue Alexander McQueen's fashion label

The news just came out on CNN, Gucci will persevere with the McQueen clothing line. It's everywhere in the news, on the net, on TV and in the newspaper.

You call this news??

What a joke!

For anybody who's got a minimum of common sense between both ears and who understands business and clothing brand promotion it was OBVIOUS that Gucci would keep going with this famous clothing brand.

Of course the whole world mourns the sudden death of the designer, but let's keep it real: The huge publicity around the suicide of this artist just a few days before London fashion week can only serve the label's majority stakeholder Gucci Group.

Even though there is no information available about how profitable McQueen's 11 stores fashion house has been in the last few years. The French luxury brand Gucci Group is betting on the brand's success in 2010.

Strategically speaking, this is a risky decision because it will be difficult for the French clothing company to look good if they ever need to shut down the McQ operations. That would definitely make them look like they disrespect the now worldwide famous dead clothing designer.


Related links:
More about Alexander McQueen at WikiPedia.
More about Gucci at WikiPedia.

Keywords: News. Fashion. Alexander mcqueen. Gucci. Clothing brand promotion. Business strategy. Famous designer.